Large and well-known CPG company looking for a Trade Marketing Manager.
Under the direction of the VP sales / Marketing, you'd be responsible for the achievement of the established volumes and profit objectives through effective trade marketing strategies and programs.
1) Maintain a close working relationship with BDM, Senior Account executive, Account Executive as well as Sales representatives in order to develop and communicate overall trade marketing strategies;
2) Negotiate with all sales personnel promotional pricing as well as managing total spending for all accounts;
3) Direct the development of detailed sales programs and plans to achieve the annual plan (i.e. specifically price increases or decreases).
- Understand commodity pricing
- Business acumen
- Understand, sales, marketing and finance.
- Build on Customer Relationships